Re: Agents, your comments please - Posted by Charles Parrish
Posted by Charles Parrish on March 06, 2006 at 11:13:55:
Doug,
I could not get the links to work.
I think your concept of marketing has merit, but as you and I know agents are very insecure about their leads.
I suggest telling them exactly what is it for them, how your program works and how fast they will be paid for the referrals.
I do something almost like your concept in dealing with agents; you are welcome to contact me about this concept as an add-on to what you are doing. My auction company sold over $10,000,000 in real estate auction sales last year and expect to double that this year.
We communicate with agents and the public via direct mail, calls, ads, seminars, radio and trade shows.
The message is; Consider the “reserve auction” method of marketing the leads they can’t list, the listings that are about to expire and also to put themselves in a position as a principal by using the “Reserve Auction Method of Marketing”.
The pitch to the seller is; “Mr. Seller, you may want to consider the auction method of marketing, there are no commission, no settlement costs, property is sold in as is condition, not contingent on anything, fast settlement and the sale and settlement is predictable.”
FAQ’s
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What if the auctioneer does not get up to my “reserve price”? YOU DO NOT HAVE TO ACCEPT THAT BID AND WE WILL CONTINUE TO MARKET THE PROPERTY OR HAVE ANOTHER AUCTION.
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How long will it take to have the auction, where will the auction be conduction and how long will it take? FROM THE TIME YOU MAKE THE DECISION TO SELL, IT WILL TAKE 2-3 WEEKS TO HAVE THE AUCTION SALE, YOUR PROPERTY WILL BE SOLD IN FRONT OF YOUR PROPERTY, AND IT WILL TAKE ABOUT 11 MINUTES FOR THE AUCTIONEER TO DO HIS MAGIC. SETTLEMENT WILL TAKE PLACE WITHIN 30 DAYS FOR ALL CASH (CERTIFIED FUNDS).
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I understand there are no commission and settlement cost, but what will it cost me to have the auction. YOU ONLY PAY FOR ADVERTISING (MARKETING), THIS COULD BE AS LITTLE AS $400.00 OR AS MUCH AS $1,500 OR MORE FOR HIGHER PRICED PROPERTY. THE MARKETING IS FOCUSED, PROACTIVE AND EFFECTIVE. THE SHORT TERM MARKETING IS WHAT BRINGS PROSPECTIVE BUYERS TO YOUR PROPERTY BIDDING AGAINST EACH OTHER PUBLICLY FOR YOUR PROPERTY, NOT AGAINST YOU PRIVATELY.
Wishing you good luck with your marketing program and your site.
Charles Parrish