Three Foot Rule - Posted by David Butler
Posted by David Butler on February 27, 2002 at 23:31:49:
Have a decent business card printed up (doesn’t have to be fancy… simple will do), that says something like “I buy mortgages and other cash flows” or something similar, with your contact information. Then, simply get in to the habit of handing your card out to everybody you speak with about anything - i.e. comes within “three feet” of you.
Any excuse will pretty much do. Somebody needs your phone number, hand them your card. No pitch, just the card. Some people will ask you what you do, tell them. Others won’t. Doesn’t matter, so long as you keep the card going out there!
Cheapest advertising there is, and over time, is generally very effective, if you enjoy what you do, and you are comfortable with the note business!
Try it… I think you’ll be pleased with the results over time!
David P. Butler