ACTION cures fear !!! - Posted by JohnG
Posted by JohnG on March 27, 2000 at 15:30:09:
There is only one thing that cures fear - ACTION.
Let me expand.
Many many many times over the years I dreaded picking up the phone and making my calls to potential customers. I would study my manual, get a coffee, take a peek outside at the weather - anything in the world but make that call.
Finally, after agonizing and getting almost sick to my stomach, I would finally take the plunge. And then, it was all of a sudden OK. I was no longer in fear mode but I was now in combat mode - I had to try and make a sale. And thats the way it ALWAYS happens.
Just take action. Go and make a call. Pick the best lead (i.e. motivated sellar) that you have and go practise on that person. the worst that can happen is that you get shut out. So what ! Next !
I have been in sales and marketing all my life and let me tell you, it never gets real easy. Its always a struggle to get up from the “lazy boy” (wonder who named it that) put down the TV remote and pick up the phone. But, you know what ? As soon as you do it, then the rest is really clear sailing. And if you get in way over your head you can say “Oh I have a long distance call coming in from one of my clients, could I call you back ?” Then hang up and DONT call that person back - it will only frustrate you.
You see no one remembers all the times you strike out. Its all the home runs you hit that makes the news. The fact is you get to the top in this business by being able to handle the rejection time and time again.
If I make 10K on a flip and I have to contact 100 people to get a yes, then thats worth $100 a call. Wow. I can handle that rejection all day long. The problem is we tend to focus on the 99 that said no instead of the ONE WHO SAID YES !!!
Don’t take another course/seminar/or listen to another tape till you put a deal on paper - any deal. Half of life is just showing up - I never worry about how I sound or if I am professional enough - I just worry that I get my story in front of enough people.
(thanks to Ron Legrand for that little tidbit)