Re: Response to L/O marketing… - Posted by Jim FL
Posted by Jim FL on September 15, 2003 at 17:39:48:
Scott,
thanks for the mention.
Here are a couple of other ideas to help get some buyers in there.
First, I would surely leave the monthly amount in the ad, this will screen out those who cannot afford the house.
Now, this seems to be an upper end home? or at least above median rent and price?
If that is the case, go to where the folks who can afford such a thing hang out, relax, work and play.
Who could afford such a house?
Doctors? professionals?
sound good?
Take your message to them.
Contact the local hospitals, place flyers and brochures within their human resource departments and lounge bulletin boards.
Dry cleaners?
Tennis/raquetball clubs?
Doctors offices? Dentist?
Upper end condo and apartment complexes?
Place a sign near those locations as well.
Bottom line, houses priced in the higher end take more time and effort to move, so just do it.
You might even contact some local mortgage brokers with the house, and tell them you are “Flexible” with the sale.
Can you sell it outright now?
Carry a small second, cover some closing costs?
Obviously you can sell it with a lease option too.
And yes, more signs.
Heck, we are in a sign battle now with a disgruntled non-successful part time investor.
The guy keeps taking our for sale and for rent signs, while working his J.O.B.
The end result…more signs are being placed, because he cannot keep up with me and my sign crew.
I lost over 500 signs in the last week alone…but have another 500 or so ready to go. (The 500 includes signs for sellers, and my houses for sale)
I know now that everything I do will take more effort and persistence than before, but I’m fine with that…or getting used to it anyway.
Market til you can’t no more, and the calls will come.
trust me, been there, done that, and STILL market like a madman!
Take care, and HTH,
Jim FL