Posted by Jon Richards on March 07, 2002 at 21:04:32:
We have tried letters, trifolds, and postcards to solicit note sellers and referral sources.
My own experience is that tri fold mailers are the worst. They look like junk, and are seldom read. We have had poor response.
Our best response is a long personal letter…followed by monthly postcards. The PC should have picture of you or someone, and be provocative enough to get them to call you for a brochure that explains what you do and how you can solve their problem in detail.
That’s what we do and we buy 5 - 10 notes a month and have been doing so for a long time.
Best of luck
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