Re: You’re ugly and your mother dresses you funny! - Posted by Jim FL
Posted by Jim FL on July 09, 2003 at 16:15:39:
Frankly, rent credits are not something I offer, EVER.
I will only give them when a T/B’er brings it up, and negotiates for them.
Meaning, they must put some nice cash upfront, and agree to a good price for me, before rent credits are given.
Most don’t ask though.
I don’t really see a problem with your ad, other than you are advertising the house rent to own.
For some reason, houses over the last two years seem to be selling slower with this method.
Probably due in large part to lower interest rates, and the fact that anyone with half way decent credit and cash can just get a loan to buy.
Here is what I do to market my houses now, using the “Owner Finance” tag line at the top of everything.
I place signs in the yard of the house, as well as a flyer tube with pictures of the house, and details, along with my phone number and web address.
I also place flyers and signs in the front windows of the house, in case the signs in the yard go AWOL, or the flyer tube becomes empty before I can refill it.
My signs would say something like this:
Bad Credit Okay
3 bed-2 bath-$xxxx/mo
Same with flyers.
I then place directional signs at the intersections near the house, pointing to it, as well as at major intersections leading to the area.
Along with that, flyers at the local major discount department stores, on thei bulletin boards, with tear off srtips which have my phone number.
I place those flyers on bulletin boards, phone booths, vending machines, and any other flat surface that people walk past every day, all day.
I also use, and these are the BEST results wise for me, road side signs, which have the same message as my yard sign.
I usually place between 5 and 10 of these out for each house, in the area near the house, and major conveniences closeby.
I’ve sold my last 5 houses from these signs alone.
You might even think about making up a black and white flyer you can fax.
Send this to local mortgage brokers.
They might have someone who cannot get a loan, “just yet”, but has cash and wants a house NOW.
The broker sends you the buyer, and you send them back when it comes time to get a loan.
Also, fax your flyer to human resource departments at major employers for the area.
“Relocation special, rent to own, No qualifying etc. etc.”
Bottom line, if you are not getting results, one or two things are stopping you from filling the house.
Either the numbers are too high, or you are not getting the message out about the house to enough people.
P.S. I’m glad you took my original subject line as humor, as it was intended.