Re: Sick of selling my Rehabs FSBO. Advice? - Posted by Bill
Posted by Bill on May 07, 2000 at 17:36:36:
Ron- Those who wish to reduce selling costs just have to decide that they are going to take over the functions a good agent provides. If the time, expense, effort and aggravation are worth it, go for it. Only you know how much your time is worth.
An other option is to select the best agent in the area and “partner up”. This ol’ world has lots of talent and if your “sales staff” is the best in the area, you’ll benefit by closing sales at market, in the least abount of time, and you’ll know that you’re attracting buyers looking 'by owner" ANd with agents.
Building goodwill with the best agents pays off when it comes time to buy, too.
I suggest you look at the big picture and the long term. Get the best area agent on your team and make him/her feel like an important, vital part of your business. The goodwill and the loyalty you demonstrate to one another will make your business MUCH more effective.
As far as the “cost” of marketing… you’ll pay for marketing an way you cut it. Either YOU pay the cost, time, aggravation, etc, or you pay someone else to perform the function (only they get paid only if they perform).